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AI executive coaching platforms set to grow in 2023?

The business environment is an ever-evolving and shifting landscape, and executives, managers, and employees alike are constantly searching for ways to stay ahead of the curve. AI executive coaching platforms have emerged as a powerful tool to help rise to the challenge.

But what can those who leverage this technology or hope to use it, expect in 2023? AI executive coaching platforms are set to grow over the next few years if current trends are maintained. The use of Artificial Intelligence (AI) executive coaching platforms is rapidly growing in popularity among business leaders, and this trend is expected to continue into 2023.

“Businesses are now looking to AI for organizational solutions and even though it is tricky to fully utilize such systems, the last few years have forced organizations to adopt such new technologies. There is still room for exploration on how AI can be used to drive business decisions” (Samojednik, 2021) [1].

Organizations are starting to recognize the value of having a personalized and tailored approach to professional development. AI executive coaching offers the ability to connect professionals with experienced coaches who can provide guidance and support throughout their career journey at any time and in any place.

“You can have data without information,

But you cannot have information without data”

-Daniel Keys Moran

With such services, clients are able to get personalized coaching from experienced professionals who understand their unique needs. The technology behind these platforms allows for more efficient and effective communication by providing real-time feedback and analysis through powerful features.

Let’s take dive into how it works and what are its pros and cons!

AI Executive Coaches

AI executive coaching is an advanced technology that uses machine learning to provide personalized guidance and help executives hone their skills. It utilizes data from thousands of other companies to provide real-time insights and actionable advice to executives on various issues, from team dynamics to customer engagement.

This type of feedback and advice helps business leaders develop greater autonomy in their decision-making, allowing them to be more effective and efficient in their roles. AI executive coaching platforms are also designed to identify patterns in the data collected from other organizations so that executives can better understand the issues facing their respective businesses.

By analyzing hundreds of different variables, AI executive coaches can offer sound advice on how to make better decisions or identify new opportunities within their organization. Additionally, these platforms can provide executives with customized recommendations for improvement, such as providing personalized training programs tailored to a specific set of objectives.

As more organizations embrace AI executive coaching technology, 2023 could potentially see a massive increase in its use among business leaders around the world. This would allow businesses to access more accurate information regarding their current operations and future prospects, leading them toward greater success and better overall performance.

Furthermore, with real-time feedback provided by AI executive coaches during critical meetings or conversations with stakeholders, executives can gain a deeper understanding of how best to move forward with any given project or initiative.

Ultimately, the increased usage of AI executive coaching technologies is likely to bring numerous benefits for leaders across all industries in the near future!

“The task of leadership is not to put greatness into people,

But to elicit it, for the greatness is there already”

-John Buchan

Trends For 2023

These platforms leverage data-driven insights to inform the coaching process, enabling more accurate and effective assessments of individual needs. This allows coaches to better understand an individual’s unique strengths and weaknesses, providing insight on how they can best grow professionally.

AI executive coaching also offers access to personalized resources, including curated articles, podcasts, e-books, and webinars that provide valuable information for personal growth. This helps individuals stay up-to-date with current industry trends and advancements so that they remain up-to-date on their professional development journey.

Additionally, these platforms use a suite of tools such as natural language processing (NLP) technologies to automate certain activities related to communication tasks such as scheduling meetings or emailing reminders. This helps save time while making it easier for individuals to engage in meaningful conversations with their coach.

In addition, AI executive coaching can help create a sense of accountability between coach and client by tracking progress across sessions so that goals can be adjusted accordingly. Coaches can also utilize AI technology for real-time feedback on specific actions taken by clients which is extremely helpful in identifying areas for improvement in order for them to reach their goals faster.

There are many AI executive coaching platforms that also offer analytics capabilities that enable users to gain further insights into how their performance is being assessed by others within the organization or externally from other sources such as past employers or customers giving them a better understanding of how they should proceed in order to achieve success.

“Currently some of the better-known companies that offer such services are BetterUp, Torch, Skillsoft, and Mursion. They have been utilizing AI in this field with great success by providing ‘nudge-based’ coaching services based on information provided by the clients” (Bersin, 2021) [2].

Given all these benefits associated with utilizing an AI executive coaching platform, it is no surprise that its popularity is growing rapidly amongst professionals looking for personal growth opportunities within the workplace.

“AI is in a ‘golden age’ and solving problems

That were once in the realm of sci-fi”

-Jeff Bezos

Market research into this topic suggests that by 2023 there will be significant growth potential in this sector as more organizations invest in this technology as part of their strategic planning efforts.


AI has been proven to be a useful and beneficial tool in almost all of the fields that it has been applied in and there is little reason to doubt its success in the executive coaching landscape! AI executive coaching platforms offer a wide range of benefits

  • One of the greatest results is increased efficiency and improved performance. These platforms provide personalized guidance to executives on how they can best manage their time and prioritize tasks, as well as how to recognize and capitalize on opportunities that may arise in the workplace.
  • AI executive coaches can help executives stay organized, focused, and productive, leading to improved outcomes for the company or organization.
  • These platforms can also provide real-time analysis of a user’s activities across different channels in order to provide feedback. This feedback can be used to identify potential areas for improvement or even recommend new strategies for problem-solving or making decisions.
  • Progress tracking is another great benefit of AI executive coaching since they are easily able to track progress over time through data-driven insights which can be used to make better-informed decisions about future goals and initiatives.
  • The cost-effectiveness of such services, when compared with traditional executive coaching programs, is very much in favor of AI-driven coaching. They can be easily deployed with minimal disruption to existing processes and operations within the business or organization.
  • AI-powered executive coaching programs offer convenience and accessibility since there is no need for traditional one-on-one in-person sessions. The coaching can occur at the pace, location, and leisure of the coachee hence no travel or schedule restrictions.
  • Advancements in artificial intelligence technology have made it easier than ever before for businesses to implement high-quality AI executive coaching programs. Natural Language Processing (NLP) capabilities allow machines to better understand verbal conversations and interact with people on a more personal level

“The biggest impact that this technology will have is how it will allow coaches to better connect and serve their client’s needs. This will help to supplement their powers of recall, observation, interpretation, visualization, and encouragement” (Lancefield & et al., 2019) [3].

All of the above mentioned makes them an attractive option for organizations who wish to reduce costs while still getting results from their investment in executive coaching programs.


The use of AI executive coaching platforms is becoming increasingly popular among business leaders, entrepreneurs, and executives. While AI executive coaching platforms offer many benefits, they also come with some drawbacks that should be considered before investing in such a system.

There are some potential pitfalls associated with using an AI executive coaching platform. For example, the system may not always provide the most accurate or comprehensive advice due to its reliance on user-provided data. As such, it’s important for users to remain mindful of the accuracy of their input when utilizing this type of technology and to look for additional sources of information if needed.

Furthermore, while AI executive coaching platforms can be more convenient than traditional human-led services, they may not be able to provide the same level of personalized attention or expertise as a real coach would; as such, some users may find that relying solely on such systems is not enough for their needs.

As with all technology, over-reliance can lead to uncertainty and difficulty in making decisions/improvements. If you are overly reliant on technology, when you find yourself without its guidance, it may cause you to stumble and blunder.

“One of the greatest drawbacks of an AI coach is its inability to identify the obstacles of progression. It will supply answers based on collected and averaged data which makes it difficult to provide personalized practices and solutions. This is where human coaches would be much more appropriate” (Ilfeld, 2019) [4].

“The measure of intelligence is the ability to change”

-Albert Einstein

Given these pros and cons, it remains to be seen whether or not the use of AI executive coaching platforms will continue to grow in 2023 and beyond. However, given the increasing demand for technology-driven solutions in today’s fast-paced world, it certainly seems likely that more business leaders will turn to these types of systems for advice in the years ahead.


The use of AI executive coaching platforms is expected to grow significantly in 2023, due to the increased demand for solutions that can help executives and business owners maximize their potential.

This helps coaches better understand the client’s objectives and hone in on areas for improvement. AI executive coaching platforms have been proven to have a positive impact on business performance.

Studies show that executives who receive AI-based coaching report improved decision-making increased productivity, and higher job satisfaction levels. The ability to tailor the experience to each individual client provides them with an unmatched level of personalization and attention that can’t be achieved with traditional methods of coaching.

In addition, these solutions often require significantly less time than traditional methods, allowing busy executives to focus on other areas of importance, such as strategic planning or customer service initiatives.

AI executive coaching also provides access to vast amounts of data which can be used to inform decisions and help teams develop strategies based on real-time data insights. By leveraging predictive analytics, coaches can help executives make informed decisions without having to dive deep into data sets themselves.

This enables them to stay ahead of industry trends and gain an edge over the competition while driving innovation within their organization. As AI executive coaching platforms continue to evolve, it will be interesting to see how they are adopted by businesses in the coming years.

“The potential benefits of artificial intelligence

Are huge, so are the dangers”

-Dave Waters

“Technology alone is not going to be responsible for human development and advancement. However, cooperation between humans and machines will definitely yield a much better result than going at it solo” (Dickerson, 2023) [5].

While there are many potential benefits of using these platforms, there are also some risks that need to be considered. It remains to be seen whether or not AI executive coaching platforms will become a mainstream tool for businesses in 2023, but the current trends indicate that there is potential for significant growth in this area!

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Coaching 4 Companies – Your premier executive coaching service


We are a young, vibrant, and diverse executive career coaching group, with the operation registered in 2019, however, the formation was a 45-year career lifetime in preparation. During that period our founder Wayne Brown observed and worked with leaders of all levels in organizations across industries and cultures globally.

Based on that exposure, our company has intentionally set out to support those practicing the art and science of leadership – or as often referred to, “Executive Talent.” These are people who acknowledge that they are not experts. They are open to opportunities for continued growth and carry the desire for learning what is needed to become a success in today’s complexity and uncertainty.

To this end, we have purposely structured our company and engaged with associates in strategic global locations, so that we are able to provide the full suite of transformational executive career coaching, facilitation, and education support required.



[1]: Anita Smojednik, 1st December 2021, Artificial Intelligence: How Business Leaders Can Tap Into Their Blue Sky Opportunities

[2]: Josh Bersin, 13th July 2021, AI-Enabled Coaching Is Hot. And There’s Lots More To Come

[3]: David Lancefield, Dan Cable, Dorie Clark, 28th November 2019, How Technology Is Transforming Executive Coaching

[4]: Jo Ilfeld, 28th October 2019, Can An AI-Based Coach Increase Your Leadership IQ?

[5]: Ryan Dickerson, 4th January 2023, How I’m Using Generative AI to 10X My Executive Coaching Business


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